Apple will hold an event on September 9 in Cupertino, at its headquarters, to launch the new iPhone 16 series and many more gadgets and updates for other devices and apps. All new iPhone 16 variants and their functions will be revealed.
This event has been named “Glowtime”, but further details regarding this event have not been released. The new Apple series will also include new AI features known as Apple intelligence, including the details of the new iOS 18 operating system.
“Apple intelligence” will include the new updated Siri and a combination of Chatgpt. This new feature will only be added to the upcoming series of iPhones.
This event is crucial for Apple to reverse its low sales, especially in China where the purchase rates are very low, and lay out its artificial intelligence (AI) roadmap. iPhone sales have slowed due to a lack of upgrades in new models while their competitors from Android-based companies offer high specifications at low prices.
Overall sales of iPhones in China have dropped by 6.5% due to Chinese brands, especially Huawei. Apple competitors such as Samsung and Google have already introduced AI functionality in their Galaxy and Pexels models.